Hurom HAA Review (2023) Premium Alpha Series Slow Juicer

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Hurom HAA Slow Juicer, Black
Hurom HAA Slow Juicer, Black

Hurom welcomes a new addition to its family of award-winning juicers, the Alpha Series. Hurom HAA Slow Juicer is one of the two new third-generation juice extractors gaining an Alpha status in the juicer market.


So What’s New with Hurom H-AA Alpha Series Slow Juicer?

  • Hurom H-AA brings you elegance at new heights incorporating smooth curves that become slimmer in the back, even more, slimmer than previous models. The bottom has wavy curves which are both aesthetically appealing and functional, making it easy to move around.
  • The new auger and drum design improve the overall operation and juice extraction efficiency.
  • It features a new transparent hopper for obvious reasons.
  • The spinning brush speed was reduced to 17 RPM to prevent over-flowing and foam build up.
  • Ice cream maker attachment is included, perfect for making healthy frozen treats.

Aside from the ice cream making capability, this machine is pretty similar to the Hurom HH Elite.


  • Compact footprint
  • 43 RPM, optimized for juice extraction efficiency
  • Fine, coarse, and ice cream strainer are included
  • Tofu press also included
  • 16.9 oz (500 ml) juicing chamber with silicon juice cap
  • Automatic cleanup system
  • Quiet operation
  • Can process all types of produce
  • Can process wheatgrass more efficiently than 80 RPM vertical masticating juicers
  • New and improved twin-winged Ultem auger
  • 72 hours juice shelf life
  • BPA free parts
  • Continuous juicing with external pulp ejection
  • Can make soy and almond milk


  • Premium price
  • Narrow feeding chute requires extra preparation time
  • Masticating juicers are generally slow

Hurom HAA Slow Juicer Features

Is Hurom HAA easy to use?

Since the Hurom H-AA Slow Juicer weighs less and includes a slimmer, wavy design at the base, it is easier to store and move around the kitchen if you lack the counter space.

The design at the bottom ensures a better grip. The duplicate safety sensors do not allow for operation unless it is properly assembled.

It comes with a control lever that allows you to control the level of pulp, if any, in your juice. It features three strainers—fine, coarse, and an ice cream strainer.

If you would like to make soups or juice soft fruits, then select the coarse strainer. The fine strainer is for everything else. The ice cream strainer is self-explanatory.

Be certain to cut large fibrous and dense items into smaller pieces so that they fit down into the feed chute. Vertical juicers have gravity to assist with feeding the food through the chamber.

Most of the items will move through the machine without the need for using the pusher. If you find that you need to use it, gently press down. Never jam anything into the machine because that will damage it.

It is always best to work at a slow, steady pace, paying attention to the machine as it works. If the machine clogs, turn it off, and press the reverse button to unclog it.

Is Hurom H-AA easy to clean?

Between uses, this juicing machine does not always need to be taken apart for cleaning. Simply close up the juice tap, fill with water, and turn it on to allow for self-cleaning.

The spinning brush whisks away any pulp that has become caught in the strainer. Allow it to drain, and repeat until it is free of any remaining pulp or residue.

When you are ready to pull it apart for a good scrub, a large and small cleaning brush have been included for your convenience. A drying rack has also been included.

There’s no info whether the Hurom H-AA Series is dishwasher safe or not. To be safe just place all the parts in warm, soapy water. Use the stiff brushes to scrub pulp from the strainers.

Take the stiff cleaning brush and scrub the juicing screen to remove any remaining pulp. Ensure all of the pulp has been removed from the strainer screen.

See the Hurom HAA Slow Juicer in action

Don’t take my word for it, watch this official product video of Hurom:

Juice Quality

The Slow Squeeze Technology (SST) developed by Hurom allows the user to extract fresh, natural tasting juice. The quality is full-bodied and flavorful. It produces the highest possible yield by methodically pressing the produce, and expelling dry pulp as it juices.

It operates more slowly than standard masticating juicers, which operate at 80 RPM, and centrifugal juicers, which operate at 1,000’s of RPM. With an auger speed of only 43 RPM and the spinning brush speed at only 17 RPM, the juice is gently mixed within the drum.

It results in less froth and a better overall taste.

In addition to a decadent taste, the juice is packed with nutrients, antioxidants, and vitamins. Plus, the lever allows you to control over the amount of pulp you allow in your juice.

You can choose to have juice with pulp in it or go pulp-free—it’s all in your hands. You can easily create large batches that can be stored for consumption at a later time.

A glass is the best type of container to use, but stainless steel and BPA free plastic are also fine. Fill it up as close to the brim as possible, tightly seal it, and drink it within 72 hours.

What kinds of produce can Hurom H-AA juice?

This juice press can process all types of produce—soft & dense produce, citrus fruits, leafy greens, and some beans and nuts.

Dense produce includes celery, yakon, beets, fennel, pineapple, carrots, pear, asparagus, pumpkin, apple, bitter gourd, garlic, ginger, sweet potato, cauliflower, turmeric, coconut, cucumber, broccoli, pepper, watermelon and cilantro.

Using the coarse Ultem strainer you can efficiently process papaya, kiwifruit, peach, cranberries, strawberry, avocado, melon, grapes, mango, blackberry, pomegranate and tomato for making a puree.

Leafy greens include dandelion greens, spring onion, peppermint, pine tree needles, wheatgrass, beet greens, collard greens, cabbage, moringa, kale, parsley, brussels sprout, basil, spinach, and lettuce.

Citrus fruits include tangerine, lime, orange, lemon, mandarin, and grapefruit.

As a bonus, you can also make soy and almond milk with it and best of all you can also use it to make ice cream out of frozen ingredients.

Technical Specifications

TypeCold Press Juicer
Rating4.4 out of 5.0
Juice QualityHigh
Juice Shelf Life72 Hours
Dishwasher SafeNo
Pulp EjectionExternal
Motor43 RPM
Wattage150 Watts
Chute Size2 x 1.5 inch (crescent)
BuildBPA Free Plastic
ColorMatte Black, Rose Gold
Noise LevelVery Low
Warranty10 Years on motor
2 Years on parts
Best for JuicingSoft Fruits, Dense Produce, Citruses, Leafy Greens, Nuts & Beans
ApplicationHome & Personal Use
Related ProductsHurom H-AI, Hurom H101, Hurom Elite Slow Juicer, Hurom HP Juicer, Hurom HZ Slow Juicer
This table shows the technical specifications of Hurom HAA Juicer.

Is Hurom HAA Slow Juicer worth it?

The Hurom H-AA Alpha Series Vertical Slow Juicer is indeed on top of the food chain when we’re talking about cold press juicers. It’s perfect for making green juices, celery juices, or any juice recipes.

Apart from being an all-around juice maker, it’s also a versatile food processor that can help you make healthier milk alternatives or nice creams out of slightly thawed frozen fruits.

Hurom H-AA Alpha Series Vertical Slow Juicer Review | Juicing Journal

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