PURE Cold Press Juicer – A Review Of the Most Premium Home Juicer

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Key Points

  • The PURE Juicer is, hands-down, the best hydraulic and cold press juicer you can buy.
  • It is a very premium product and is very expensive.

PURE Juicer - Premium Cold Press Juicing Machine

Ladies & gentleman, here it is: the best juicer we've ever tested here at Juicing Journal. The PURE Juicer is the only "pure" cold-press juicer currently available on the market. It's yield is second-to-none. The device produces the most clean, refreshing tasting juice we've ever experienced. It's solid, stainless steel construction is backed by a 12-year warranty.

The PURE juicer is expensive! So it won't be your first juicer. It may not be your second. But it will be your last.

  • Produces, by far, the best tasting juice of any juicer we've tested
  • Maximum yield relative to any other juicer on the market
  • The only "pure" cold-pressed juicer available
  • All stainless steel components
  • Looks great on your shelf!
  • Backed by a 12-year warranty
  • Included "Periodic Table of Juicing" takes all the guess work out of how to juice different types of produce
  • 72 hours of juice shelf life
  • Dishwasher safe parts
  • Unmatched juice extraction efficiency and nutrient retention
  • Expensive
  • Has a bit of a learning curve
  • Heavy
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09/28/2023 08:16 am GMT

My Hands-on Review of the PURE Juicer

I’ll admit I was intimidated by this two-stage juicing machine when it first arrived. Why? Because it’s almost a solid block of stainless steel; it’s expensive; and it’s mentioned in juicing circles as arguably the best juicer on the market.

When the juicer arrived, I had to get my husband to help me lift it up on the countertop because it is so heavy! As I mentioned earlier, it’s almost entirely made of steel. Only an O-ring is made of plastic and it never touches your juice. But the intimidation factor started to subside a bit when I began to disassemble the unit to inspect the components. It actually comes apart and is put back together rather easily.

So Many Accessories!

I then went through all the accessories that came with our kit. We received the PURE Juicer plus the PURE Juicer Starter Kit. The Starter Kit comes with a stainless steel bowl, pitcher, and measuring cup. Also included are two different mesh screens, shallow bamboo bowls, an insulated bottle, brush, press cloths, press bags, towels, and tote bags.

starter kit

One thing I noticed immediately was the quality of all the components. When I inspected the towels and press cloths, my fingers could immediately tell they are made from a premium linen. The pitcher, bowl, scoop, and mesh screens are all solidly built as well.

My First Juicing Session

After I inspected everything, it was time to juice! My heart rate started to increase as I plugged in the juicer. I must admit I was a tiny-bit frightened, doing one final visual inspection to make sure everything was attached and seated correctly.

Nervously, I flipped the switch. Nothing.

It was plugged in. The power cord was seated firmly in the machine. What the heck? I looked back at the switch and it was totally not on. I guess I was so nervous I that I didn’t press hard enough and the switch never fully flipped over to the on position.

I flipped the switch again. This time ensuring it actually switched into the on position. A loud but brief click and the machine whirred to life. Now I was cooking with grease!

Making Pineapple Ginger Juice with the PURE Juicer

pineapple ginger

I washed and sliced my pineapple. I didn’t core it. I didn’t trim the rind. I removed the top and bottom before slicing it from top to bottom. With pineapple, you don’t have to run it through the grinder. Pineapple is soft enough that you can wrap it in a cloth and begin juicing. So that’s what I did.

I wrapped one slice in a press cloth and place it on the press tray. On the right of the machine is a little control lever that engages the hydraulic press. I moved it almost all the way to the right and the press tray begin to rise.

As the pineapple began to press against the top of the juicer, the juice squeezed through the cloth and down the tray spout before flowing into the stainless steal pitcher.

I disengaged the press and placed another wrapped piece of pineapple on top, leaving the previous one there. I found that you can stack about three wrapped pineapple steaks before you need to reset. In total, I juiced my whole pineapple in about 4 minutes.

Now it was time to do the ginger. That meant it was time to figure out the grinder.

The grinding wheel is on if the juicer is on. There isn’t a separate switch or anything. But to use the grinder wheel, you have to insert the proper grid. The grids are flat pieces of steel with different size holes depending on the grid you use.

Fortunately, the handy guide that comes with the juicer tells you what grids to use for which produce. Most produce calls for the #10 grid. For ginger, you can use #10 or #12. I opted for #10.

I placed the #10 grid into the grid tray and inserted it into the juicer. I then dropped in a piece of ginger and used the pushed to push the entire piece through the grinding wheel. I heard a grinding sound but only the tiniest bits of ginger exited the chute. What the heck?

I turned off the machine and consulted the user manual. After more minutes than I care to admit, I figured out my error. I had inserted the grid tray upside down and there was too much space between the grinding wheel and the tray. I also had used only a small piece of ginger. So there was too much space and not enough bulk to force the ginger through the tray.

This time, I reseated the tray properly and dropped in another piece of ginger. This time plenty of ginger came out of the bottom.

What I got out was enough for my purposes because I didn’t want too much ginger in my pineapple juice. So I scooped up the ginger and wrapped it in a press cloth. After pressing the ginger juice out of the ground pulp, I was ready for my first taste test!

The Results

The pineapple-ginger juice was extremely good. I love the simple recipe anyway. But the PURE juicer version was extra special. First of all, there was no gritty or fibrous material from the ginger. There was no pulp from the pineapple. It was just pure, unoxidized juice. There was very little froth and that was only caused by the juice falling into the pitcher.

Compared to a centrifugal juicer, the taste was far and away better. But even compared to masticating juicers, it just had a cleaner taste to it.

If the Angel Juicer is the Mercedes of juicing, then PURE Juicer is the Bugatti.

JJ Awards

The PURE Juicer is one of the best juicers on the market and, by far, the best hydraulic press juicer available.

See it in action

Check out this video we made of Christen Price using the PURE Juicer. In it, she makes an apple & blood orange juice shot, juices several types of produce, and lists her pros and cons of the two stage juicer.

Pure Juicer Features

Is it easy to use?

Of all types of juicing machines, hydraulic juice presses require a high degree of attention to detail. It starts with cutting your produce, picking a grid, grinding your fruits and veggies, putting it in the juicer cloth or bag, folding it properly, putting it in the pressing plate, applying pressure and finally catching your juice.

In other words, the Pure Juicer does have a learning curve.

But for the record, the company put a lot of thought and effort in their product training guides. The product manual is highly detailed. In fact, it’s the best I’ve ever seen. They made tons of video tutorials—from assembly, to maintenance, to juicing your produce, washing and storing your juicing cloth, and so on.

With all the parts and pieces, we found the Periodic Table of Juicing Chart to be incredibly helpful. In fact, you might say it was our favorite included accessory.

periodic table of juicing chart
Though learning how to use the Pure Juicer takes time, the included chart makes it much easier!

I’m quite sure they didn’t miss anything. The founder made sure that you’ll be able to use your two-stage juicer like a pro from day one.

Is Pure Juicer easy to clean?

Most of the machine’s components are stainless steel except for the food pusher and O-ring. It would only mean that the majority of the parts are dishwasher friendly. In fact, because of the well-built nature of this juicer, this is one of the few I’d personally be okay with washing it in the dishwasher. For those of you who have read my other posts, you know I usually recommend hand-washing just about everything.

To perform thorough cleaning though, the company suggests that it should be done with bleach and hydrogen peroxide. But I found the juicer components easily clean up using Dawn detergent, a sponge, and a dish wand.

hand washing cloths
Thought washing the juicer is rather easy, I found hand-washing the press cloths to take the most amount of scrubbing.

Cleaning the press cloths is the most challenging thing. I hand-washed them with a little bleach and hydrogen peroxide. If you really want to bleach them, I’d recommend hanging them up outside in the sun for several hours.

Ultimately, your press cloths will need replacing, but Pure Juicer sells replacement cloths on their website.

Juice Quality

When we talk about juice quality, Pure Juicer is off the charts. That is why it’s on top of the Gerson Institute’s recommended juicers. To me, the juice had a very “clean” taste. It was incredibly refreshing!

There is something special about the two-stage juicing process that brings out something special in the juice. Although the press cloth removes all the grittiness and pulp you can sometimes find in juice, it had a thicker-than-normal consistency. Not pulpy or gritty, but less watery than what most juicers produce and definitely better tasting.

Hydraulic juice presses like this one are kings of juice extraction efficiency and nutrient retention.

stephanie wells
Stephanie Wells, RD

Benefits of Juicing: Hydration

We’re all aware of the importance of staying hydrated throughout the day, and cold-pressed juice can be a helpful tool. Since fresh juice is mostly water, it can be used to meet your daily hydration needs. 

Because juice is more flavorful than water, some people prefer the taste and find it easier to drink more liquids with juice than plain water. However, be careful of replacing your entire water intake with juice, especially if you juice a lot of fruit. The sugar in juice, although natural, acts like added sugar in the body because the fiber has been stripped away.

What kinds of produce can it juice?

Pure Juicer can take any type of fruits and vegetables. It can even grind coffee beans, make frozen treats, make chunky or smooth nut butter, and even pesto. You just need to pick the right grid for the job.

Force of Hydraulic Press, Compared

Pure JuicerNorwalk JuicerGoodnature
PSI160 psi120 psi65 psi

Pure Juicer Specs

TypeHydraulic Juicer
Rating4.8 out of 5.0
Juice QualitySuperior
Juice Shelf Life72 Hours
Dishwasher SafeYes
Wattage372 Watts
Vortex Cutter RPM3450
Chute Size(approximately) 2 inches round
BuildFood Grade Stainless Steel
Hydraulic Press Force5400 pounds or 160 psi
ColorStainless Steel
Noise LevelLow
Warranty12 Years
Best for JuicingSoft & Dense Produce, Citrus Fruits, Leafy Greens, Nuts & Beans
ApplicationHome & Personal Use – 12 Year Warranty
Commercial Use – 2 Years
Related ProductsNorwalk Juicer, Welles Juice Press
This table shows the technical specifications of Pure Hydraulic Juicer.

Is the Pure Juicer worth it?

Christen Price putting the Pure Juicer through its paces by juicing blood oranges.
We loved putting the Pure Juicer through it’s paces!

In the world of hydraulic juice presses, Pure Juicer is the ultimate contender. It’s a refined product with a modern design, plus the whole package is a premium experience. Though it’s a highly involved product, in the end you’ll get the purest, best tasting, nutrient-dense juice out of it.

PURE Juicer Premium Hydraulic Juice Press Review | Juicing Journal

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