Welcome to Juicing Journal!

This website started as a simple blog about juicing.

Our aim was quite simple back then—to demystify juicing with evidence-based information, curate juice recipes, and recommend the best juicers in the market.

After writing hundreds of juicer reviews and buying guides, we expanded to the “smoothie-verse.” We reviewed all the possible blenders from Vitamix to Nutribullet and up to the most obscure blending machine.

But we didn’t stop there. Instant Pot and Ninja Foodi soon joined the family.

Though we’ve grown, our mission didn’t change—to be the ultimate nutrition resource and become the leading online recipe database for healthy recipes.

Our Editorial Policy

I’m a registered nurse.

As someone in the medical field, we don’t publish information that is not verifiable or backed by peer-reviewed research. In fact, we don’t recommend juice fasting or juice detox, or any type of restrictive diet. Instead, we view juices and smoothies as a way to increase our intake of fruits and vegetables.

However, please note that JuicingJournal.com is only intended for informational and educational purposes. The FDA has not evaluated any statements made on this website, and any information or products discussed are not intended to diagnose, cure, treat or prevent any disease or illness.

Please consult a healthcare practitioner before making dietary changes or taking supplements that may interfere with medications.

How We Conduct Product Reviews

We pride ourselves in our highly-detailed product reviews. Unlike other publishers, we conduct in-depth research before recommending a product. If we find a juicer, blender, or any kitchen appliance unworthy of our seal of approval, we don’t sugarcoat it. We’ll tell you right away that it’s not worth your time or money.

To avoid bias and maintain our editorial independence, we don’t accept free products from brands. We politely decline any such offers.

Here are our main criteria when judging a product:


For every type of product, we have a different set of criteria for functionality. Say if it’s a juicer, we test it for efficiency. Is the pulp still too wet after juicing, or is it bone dry? How long will the juice last?

We have to ask multiple questions to arrive at an accurate conclusion.


The complexity of a product is also something that we dig into. A great product should be easy to use and doesn’t give rise to more problems. In addition, maintenance shouldn’t also be an issue. Dishwasher-compatible products get the most marks in this area.

Value for the Money

Price is not the main factor in ranking the best product. Let’s take Hurom, for example. Based on our research, they produce the best juicers on the planet, but their product line is quite expensive.

We rank them as our #1 juicer; however, we always follow it up with our best value product.


We’re moving towards a future where smartphones can control kitchen appliances. We give extra points to products with advanced features.


Lastly, we also conduct a “look test” on any of the products we review. 

It may sound cliche, but I’ll still say this; “The kitchen is the heart of a home.” So, any appliances should at least complement your cooking real estate.

Any product is rigorously tested based on these criteria.

If you have any questions, please don’t hesitate to contact me.

Thank you so much for dropping by!

All the Best,

Brooke Shoupe, RN

Brooke Shoupe

Brooke is the primary owner of Juicing Journal. She’s a registered nurse in Alabama and operates this website along with her husband, Brandon. She is a proponent of healthy eating habits. When she’s not on the frontline, she loves to share her passion for juicing, smoothies, and healthy family meals.

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